03 Jan 2023 innercircle@experiencedynamics.com

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Learn Ecosystem mapping

Learn Ecosystem mapping

Ecosytem mapping with three spheres of inventory

The start of a new year seems like a good time to take inventory. This month, we cover ecosystem mapping (3 layers) for the emerging hot category of e-Mobility…Hint: Many governments around the world have amplified their commitments to e-mobility–electric charging stations and more. For example, one of the biggest is the US Postal Service vehicle electrification project. But what’s in this ecosystem? Beyond the vehicle charger, what actors and forces are at play? How can you understand it to potentially design products and services in this new pillar of the Green economy?

Note: Ecosystem mapping is critical in Service Design but can be used to understand UX and business environments generally, since these days products and services overlap (Prototyping Product-Service Systems Masterclass).

What you will learn in this ecosystem mapping workshop

Ecosystem mapping is a process for uncovering the wider environment of influences that are used to explore interconnections and opportunities.  In this workshop, we will explore three key layers of an ecosystem: the business ecosystem, the user ecosystem, and the service ecosystem. A business ecosystem can contain players like suppliers, channels, and partners. The user ecosystem can contain other influencers or secondary users. The service ecosystem shows how customer interactions flow across touchpoints.

In this workshop, we will explore the ecosystem entities found in e-Mobility (electric mobility, such as electric cars, charging stations, batteries, etc). You will participate in an ecosystem mapping activity where we generate a visual diagram of the entities that make up the emerging e-Mobility ecosystem.

The output of the workshop, the ecosystem map, will show a network view of the dependencies and forces surrounding a product-service experience.

Ecosystem mapping workshop

 

About UX Inner Circle Workshops:

These workshops are live events with an informal presentation by Frank Spillers and group activities and discussions, with a more hands-on experience to learning the material presented. Online workshops are included as part of your UX Inner Circle membership. They allow a deep study of UX topics, with insights drawn from process best practices and case studies from Frank Spillers two decades in the field.

Cost:

Not a member? $100

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The UX Inner Circle is a professional learning community with a program of monthly events for UX researchers and designers, managers, and directors practicing UX and Service Design. We are a small group of currently 50 UX and Service Designers, Directors, and Researchers currently 100% working in UX. Attendees come from orgs like Harvard, Google, IBM, Accenture, Deloitte, Capital One, US Bank, healthcare, government, and non-profits. So why join?

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Membership includes access to ALL monthly event recordings and more (going back 20 years of Frank’s UX career). 150+ recordings.  Monthly live meet-ups (Masterclass topics) and workshops (every other month). Miniclasses (short webinars) and access to longer webinars Frank provides with his UX firm Experience Dynamics.

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Regular membership: USD$99 Individual per month

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