Deconstructing AI-First Service Design
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Deconstructing AI-First Service Design
What you’ll learn
See Where AI Actually Changes the Service. Identify the hidden layers of AI-first services including orchestration, memory, decision logic, escalation and more.
Diagnose AI Service Risks Before They Scale. Deconstruct real AI-first service patterns and identify weak points across frontstage and backstage systems.
Redesign Services for Human + AI Collaboration. Use a framework for designing AI-assisted services that balance automation, human judgment, transparency, and recovery.
Why this topic matters
| Date: | 17 Jul 2026 |
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| Time: | 09:00 am PDT 12:00 pm EDT 05:00 pm BST 06:00 pm CEST |
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Who You will Learn From
Frank Spillers
Founder - UX Inner Circle
Frank Spillers, MS, founded the UX Inner Circle in 2020 to support senior practitioners facing complex challenges. The community exists to sharpen thinking, increase your confidence, and pressure-test real decisions. It’s built for people doing the work, not just talking about it. Frank founded an award-winning UX and Service Design consultancy (Experience Dynamics) and now leads UX and Service Design at numerous organisations, including the UK Government Digital Service. He has worked with and led teams to deliver hundreds of products and services over several decades. His work spans government, enterprise platforms, nonprofits, and global brands. He brings 25+ years as a senior UX and Service Design leader. His focus areas include Inclusive Design, accessibility, emotion-led design, cross-cultural UX, VR/AR, and UX leadership. His work has directly increased conversion by 88% and revenue by 300% for organizations including Nike, Microsoft, Intel, Capital One, Global Disability Rights Now!, the World Bank, and the City of New York.
