Fixing the 5 most common Failures of UX Management
33 minutes
UX teams only work as well as they are managed. Many organizations have UX Designers and don’t truly know what UX Designers are supposed to be doing. Hint: Creating gorgeous UI’s is not the answer.
Delivering value with UX is critical to achieving the results a good UX team ought to bring. Yet, many an organization is faltering on managing UX Design to full capacity.
In this webinar, we will discuss the elements that help you maximize success in your organization. We’ll focus on UX management when it fails, but more importantly how to fix it!
Topics we will cover in this webinar:
1 The 5 Failures of UX Management– and how to fix them
2 How UX Design adds business value
3 What a properly managed UX team looks and acts like
4 Mistakes managers make with hiring or working with UX teams
5 Where should UX teams be placed in an Org chart?
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Who You will Learn From
Frank Spillers
Founder - UX Inner Circle
Frank Spillers, MS, founded the UX Inner Circle in 2020 to support senior practitioners facing complex challenges. The community exists to sharpen thinking, increase your confidence, and pressure-test real decisions. It’s built for people doing the work, not just talking about it. Frank founded an award-winning UX and Service Design consultancy (Experience Dynamics) and now leads UX and Service Design at numerous organisations, including the UK Government Digital Service. He has worked with and led teams to deliver hundreds of products and services over several decades. His work spans government, enterprise platforms, nonprofits, and global brands. He brings 25+ years as a senior UX and Service Design leader. His focus areas include Inclusive Design, accessibility, emotion-led design, cross-cultural UX, VR/AR, and UX leadership. His work has directly increased conversion by 88% and revenue by 300% for organizations including Nike, Microsoft, Intel, Capital One, Global Disability Rights Now!, the World Bank, and the City of New York.
