Donut-Centered Design workshop (Amsterdam)
Live in Amsterdam! on May 10th 2023, 19:00- 21:00
Designing equity + sustainability
This hands-on workshop brings Inclusive Design and Sustainability together under Kate Raworth’s ‘Donut Economics’ model approach (also the name of her bestselling book). In the donut model, solutions stay within the healthy capacity of the outer ring (planetary balance needs) while maintaining social harmony in the inner ring. Donut-centered design specifies design solutions (products, services, and experiences) follow sustainability and equity goals.
In this very special evening live in the first city to implement the donut economics model (Amsterdam), Frank Spillers will lead a workshop on applying the Donut-Centered Design model in an update to business-as-usual approaches to Human Centered Design. Why the update? Last month the UN Secretary General issued a ‘final call’ for “everyone, everywhere, all at once” to tackle sustainability development goals (SDG).
In this workshop, participants will learn how to take a planet-first and human-centered approach to solving design problems, from concepting to developing (engineering/ manufacturing) to evaluating and marketing planet and equity-centered product, services & experiences. This course provides skills for making design choices holistically and prioritizing sustainability and inclusion. The motto is ”Design for one (person/planet), extend to many (communities/ SDG)”.
What you will learn:
In this 2-hour evening workshop, we will learn to design equitable sustainability. This workshop is aimed at removing the abstraction of sustainability design and equity, and making it concrete and actionable.
- Approaching sustainable design challenges- Donut Design
- Unpacking ‘full system problems’ with the DCD Toolkit
- Merging inclusive design concepts with circular design & prototyping: applied project
- How AI can help solve sustainability design problems
- Managing and mainstreaming Donut-centered design
- Q&A
Cost: €15 student/ €30 standard
*Please bring your laptop for this workshop*
Who this is for: Designers, Researchers, Students, Corporate or Innovation and Equity-oriented innovators
Location:
- Amsterdam University of Applied Sciences/ Digital Society School
- Wibautstraat 2-4 / 1091 GM Amsterdam (Location directions)
- Come to the First floor
About your Speaker- Frank Spillers, CEO Experience Dynamics
Frank Spillers is the founder of Experience Dynamics, a leading UX consulting firm with Fortune 500 clients around the world. For over 20 years, Frank has been an internationally respected speaker, author, UX Leader, and Inclusive Design educator. He is a world expert in improving the design and user experience of products, experiences, and services.
He teaches with the largest UX design school globally (Interaction Design Foundation) with 130,000 graduates to date…including a highly-rated course on Service Design. He has been working on Sustainability and Inclusive Design projects client projects for the past three years.
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Who You will Learn From
Frank Spillers
Founder - UX Inner Circle
Frank Spillers, MS, founded the UX Inner Circle in 2020 to support senior practitioners facing complex challenges. The community exists to sharpen thinking, increase your confidence, and pressure-test real decisions. It’s built for people doing the work, not just talking about it. Frank founded an award-winning UX and Service Design consultancy (Experience Dynamics) and now leads UX and Service Design at numerous organisations, including the UK Government Digital Service. He has worked with and led teams to deliver hundreds of products and services over several decades. His work spans government, enterprise platforms, nonprofits, and global brands. He brings 25+ years as a senior UX and Service Design leader. His focus areas include Inclusive Design, accessibility, emotion-led design, cross-cultural UX, VR/AR, and UX leadership. His work has directly increased conversion by 88% and revenue by 300% for organizations including Nike, Microsoft, Intel, Capital One, Global Disability Rights Now!, the World Bank, and the City of New York.
